Corporate Savannah · Episode 16 · 1:32

The Family

Name: The Family
Duration: 1 min 32 s
Description: Belonging is easy to promise. Watch what happens when a member of the herd needs it. A company that calls itself a family is making a promise it rarely intends to keep: families do not restructure, and they do not ask for two weeks' notice. The word costs nothing in the onboarding deck and everything on the hard day. Use it carefully, or better, be it quietly and never say it at all.

The herd calls itself a family. One member discovers what that means.

Field notes

Belonging is easy to promise. Watch what happens when a member of the herd needs it. A company that calls itself a family is making a promise it rarely intends to keep: families do not restructure, and they do not ask for two weeks' notice. The word costs nothing in the onboarding deck and everything on the hard day. Use it carefully, or better, be it quietly and never say it at all.